Encyclopedia of Oulanni Brand


Brand overview:

OURLANI is the core brand of Chengdu Decoration Materials Co., Ltd; OURLANI” The brand operation headquarters started to develop dealers nationwide in 2014. Oulanni has established a relatively complete branch operation system in Guangzhou, Chengdu, Fujian and other countries, which can provide services to different customers in various regions and meet the people's pursuit of high-quality and healthy living environment in various regions. Brand recognition“ Color creates art and art changes life” In the development of China's emerging art coating market, the concept of "" has grown and progressed continuously, and has become a professional brand of art coatings

Brand name definition:

Europe: It originates from Europe and the United States, and some raw materials are imported, bringing together American, Italian, German and other European and American technologies. The Oulan clay decoration technician returned from abroad, combined with the domestic reality and decoration style, created a match suitable for customers, spread the concept of foreign decoration style, and improved the domestic design and decoration taste

Lan: Zhilan's room is a metaphor for a good environment. It is committed to providing customers with high-quality nano negative oxygen ion ecological wall materials, advocating environment-friendly, healthy and personalized living space, and making every customer like living in a natural oxygen bar

Mud: Return to nature. Everything comes from nature and will eventually belong to nature. Mineral materials derived from nature, art forms derived from nature, belong to our most natural living environment, and belong to our most natural ecological oxygen bar

Brand history:

In 2014, Chengdu Oulanni Decoration Materials Co., Ltd. was registered

In 2014, it began to develop dealers in Southwest China

In 2016, it began to develop dealers in China

In March 2018, signed a contract for CCTV advertising

In November 2018, obtained the certification certificate of China's environmental labeling products

In May 2018, Oulanni officially announced the signing of the brand image spokesperson&mdash& mdash; Xu Baihui

In July 2019, Oulanni signed a contract and was selected into the CCTV Focus News Special Report

In August 2020, it obtained the French certificate of compliance of volatile organic compound (VOC) A+standard

Brand products:

Artistic coating: shell color sheet (Orlando, Orlando rice color, Orlando rice color), Orlando impression, Orlando jade, Orlando cave stone, Maya stone, Miya stone, marble, magic silver stone, snow velvet, velvet, flannel, gold velvet, gold velvet, silk velvet, marble velvet, velvet starlight, three-dimensional cloth pattern, sand cloth lining, Brala, classical color, stone grain color, ceramic sand color, Meinuo color, silk metal, silver glitter, magic color Aloe mask, aloe super wash, aloe eggshell light, aloe mercerization, aloe starlight, aloe silver sand, aloe time, aloe pearl, aloe quartz stone, micro cement, etc

Brand honor:

In 2016, it won the key promotion products of China's scientific and technological innovation

In 2016, it won the first choice of national new building materials

In 2016, it won the top ten brands of ecological art wall materials in China

In 2016, it won the national consumers' preferred brand

In 2016, it won China's leading green environmental protection brand

Brand culture:

Brand goal: to become the leader of ecological and healthy living environment, and to create a full range of industry-leading brands of wall materials

Business policy: product diversification, service systematization and terminal innovation

The way of development: take environmental protection as our responsibility and health as our mission

Business tenet: quality is the weight to gain trust; Quality is the key to win the competition; Quality is an endless pursuit; Quality is the starting point of value and dignity

Core values: innovation is guided by concept innovation; Take strategic innovation as the direction; By means of technological innovation; Aim at market innovation

key word:ORLANI eco art wall materialls,


What is the development prospect of domestic art coatings

According to unofficial data, China's total production of coatings in 2010 was 9.666 million tons, up 22.8% year on year; The total output of architectural coatings was 3.519 million tons, up 23.7% year on year. From the data point of view, the development of China's paint market is booming, but in fact, the development of China's paint market is not smooth. From the rise in the price of raw materials, the "National Eight Rules" for controlling the real estate market, the central bank's interest rate hike, and the two sessions of the NPC and CPPCC set the expected target of economic growth at about 8%, all these have added many obstacles to the development of the paint market, but facing a sunrise industry, Even if there are obstacles, it can still be predicted that the market opportunities of architectural coatings will outweigh the risks in 2011.

How is the development of art coatings industry this year?

In the art coating industry, although there are few counterfeit and shoddy products, there are many consumer complaints due to quality problems. According to the data released by the General Administration of Quality Supervision, Inspection and Quarantine of the People's Republic of China on March 15 this year, although the data shows that the unqualified rate of art coating products is also decreasing year by year, there are still many unqualified products. The safety accidents brought by unqualified products to consumers also occur frequently.

Waterborne art paint is a perfect "liquid wallpaper"

After looking at the wall decorated with ordinary latex paint for a long time, do you think the color is single and can not highlight your personality decoration. Do you think the wall decorated with wallpaper is expensive and insufficient? If you have the above worries, don't worry. Then you can try water-based art paint to decorate your warm nest.